Jordan Times
Thursday, May 4, 2006

Cisco Expo 2006 opens

By Mohammad Ghazal

AMMAN — Cisco Expo 2006, presenting integrated intelligent networking solutions to concerned organisations in the country, got here under way on Tuesday.

Cisco Expo is an annual forum where Cisco Systems and its partners share their vision, expertise and showcase their solutions to business decision-makers to give them an insight into how Cisco’s technology can help them transform their businesses.

During a news conference following the inauguration of the exhibition, Cisco Systems Inc. launched the Cisco Unified Communications system, a new suite of voice, data and video products designed to help small, medium and mid-market businesses communicate more effectively and improve productivity.

According to Yasser Kady, senior director of Cisco Systems Middle East and Africa, the Cisco Unified Communications system allows employees to exchange information, whether by e-mail, voice or fax, via a wide choice of fixed and mobile communication devices.

“The system enables organisations to integrate their communications system with their IT infrastructure,” he said.

He added: “To ensure small, medium and mid- market businesses can benefit from this, Cisco is helping companies evolve their technology through a clear path, or Smart Business Roadmap, allowing them to match solutions with their immediate and long-term business needs, and invest for the future without the associated cost or risk.”

New features include the ability to make video calls as easily as voice calls, and all via a highly secure wireless connection on a laptop PC.

Users can also communicate and collaborate with colleagues via one single and simple interface, bringing together telephone, e-mail, instant messaging and voice, video or web conferencing on their desktop.

This allows increasing employee and customer responsiveness whilst operating more efficiently and cost effectively, he added during the presser.


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