Jordan Times
Wednesday, August 18, 2004
Jordan IP Week 2004 to highlight the vital role of IP in commerce
Amman (JT) — Under the patronage of His Majesty King Abdullah, Jordan IP Week 2004, will further demonstrate the importance of IP for business and how to implement effective IP management.
Beginning Monday, Jordan IP Week 2004 brings
together IP professionals with participants through various workshops that will
assist in developing IP strategies and highlight the various resources available
for incorporating IP into business plans.
The IP Week will be able to offer general advice on IP and protection
strategies, with practical advice specific to the topics that will be dealt with
during the workshops.
Expert speakers from different professional bodies, business groups and
government will be present to ensure the effectiveness of Jordan IP Week 2004's
mission of providing a fertile productive environment for the participants.
Speakers from the International Intellectual Property Institute Washington DC,
Patents and Trademarks Office, World Intellectual Property Organisation,
Microsoft, judges, professors and ministers will tackle how businesses need to
develop a more strategic, integrated approach to protect their IP and to better
commercially exploit their IP portfolios.
Case studies and different sources of information and knowledge which other
firms and organisations have already generated to be used as constructive
examples will also be provided.
Jordan IP Week 2004 will have six workshops revolving around the enhancement of
regional and local judges' capacity in IP fields that can positively effect
business environments; the various IP strategies for licensing and franchising;
IP in the field of pharmaceutical developments; tackling counterfeiting and
piracy, utilising IP to enhance the innovation and creativity environment
through research and development workshops as well as roundtable meetings to
discuss the updated topics related to the Patent Cooperation Treaty and it's
member countries, in addition to the Madrid Protocol and their effect on the
Jordanian business environment.