Jordan Times
Sunday, September 18, 2005

5th International Hospitality Forum opens Tuesday
By Dalya Dajani

AMMAN — Some of the world's leading food service, catering and hospitality businesses will be showcasing their latest offerings at the 5th annual International Hospitality Forum (IHF), which opens here on Tuesday.

The three-day forum, which brings together over 130 companies in the field, will be introducing the services, talent and creativity of those in this fast-developing hospitality industry.

This year's IHF will see a remarkable increase in participants, and include representatives from the UK, Germany, Australia, Switzerland, Turkey, the US and Iraq.

The Italian Trade Commission in Amman is grouping more than 20 Italian companies in its pavilion who will be displaying various products related to the hospitality industry.

Australia will be participating at the IHF 2005 for the first time with around five companies specialised in food processing, meat, charcuterie and hospitality. In addition, Meat & Livestock Australia and the Wine Australia will be taking part through AusTrade in Amman.

Due to the large number of participants, the IHF organisers relocated the forum from its original venue at the Zara Expo to the more spacious grounds of the Amman International Exhibition.

As with every year, the IHF will start off with an awards ceremony recognising the efforts of several leaders in the Kingdom's hospitality and tourism sectors in providing quality services.

A wide range of activities is also on the programme including cooking, fruit carving and wedding cake competitions.

Some 90 top Jordanian chefs will also cook meat and vegetarian dishes before a panel of judges at the 4th annual Culinary Art Show.

These competitions fall into 11 categories including chocolate showpieces, cake decoration, pastry and sugar pieces, gastronomic creations, vegetarian dishes and others.

Among these are the wedding cake, chocolate and sugar showpiece, cocktail pastry pieces (French petit four), 48 canapé, three-plated desert presentation, cold platter of fish, poultry or meat, and a three-course set dinner menu.

Several hotels, restaurants and pastry shops are taking part in these competitions, which will be judged by an international jury of expert chefs.

The IHF will add a new spin to its activities this year by bringing in interior designers and decorators to display the latest fashion in window design at the “Window Fashions” contest where they will create sample windows for restaurants and cafés.

A jury of prominent architects, designers and restaurant owners will judge these entries.

The organisers have also prepared a list of seminars, workshops and meetings related to tourism, hospitality and foodservice industries.

The IHF 2005, co-organised by Hospitality Services in Lebanon and Events Unlimited in Jordan, is accessible for trade visitors and professionals only.


Back to September 18, 2005